Roll Safe Memes: Blowing Up the Internet


Kayode Ewumi points to his head in a episode of BBC’s the #hooddocumentry

Since late January 2017, memes involving actor Kayode Ewumi have flooded the internet. Kayode Ewumi played Role Safe in the documentary called #hooddocumentry, in which he chills out in his ‘Hood’ and lives his life as a ‘young and upcoming creative’. A photo of him pointing to his head from the video has become the center of the meme world.

Here is the original video:

Also many memes have been created: